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Introduction
Across the GCC, cloud kitchens have become one of the fastest-growing formats in the foodservice sector. Dubai, Riyadh, Doha, and Muscat have all witnessed rapid expansion of delivery-first brands, fuelled by dense urban populations, high delivery adoption, and ambitious venture-backed rollouts. Yet behind this growth lies a persistent challenge. While some cloud kitchen brands scale seamlessly across multiple countries, others struggle to replicate success beyond two or three locations.
Introduction
Every holiday season, hospitality operators brace for the same operational storm — soaring demand, supplier fluctuations, and tight profit margins. The busiest period of the year often becomes the riskiest one, where even minor inventory errors snowball into lost revenue and wasted stock.
